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OCTOBER 22-24 Park Lane Hotel
New York City



Lotteries Reshape the Games-of-Chance Industry 

OCTOBER 22-24 Park Lane Hotel
New York City

• Monday October 22, 5:00pm: Opening Night Reception

• Tuesday October 23: Conference Sessions followed by Reception

• Wednesday October 24: Conference Sessions conclude at 1:00pm, followed by Lunch and Reception  





       SILVER Sponsors



Call us if you need a hotel reservation 425-449-3000

The theme of the conference is

What’s your Why?

Why do we do what we do – as an industry and also as individuals who are dedicated to supporting the mission of Lottery. That basic brand-defining question will serve as a catalyst for exploring ways to shape the image of Lottery not just with our players and close circle of supportive stakeholders, but with legislators, general media, general public, and the broadest possible audience. Sports-betting: How will it affect the broader games-of-chance industry, how will it impact Lottery in particular, and what should we do about it.

PGRI's Lottery-Expo NYC 2018Program Updated 10/15

Public Gaming Research Institute (PGRI)

Lottery-Expo NYC 2018 Program

October 22, 23, 24

The Fabulous Park Lane NYC Hotel

Central Park South, Manhattan, New York City

Questions:  Call or e-mail Paul Jason at 425-449-3000  or
Visit for conference updates

Conference sessions 8:30 am to 5:00 pm Tuesday and 8:30 am to 12:30 pm Weds

Receptions from 5:00 pm to 7:00 pm on Monday 22nd and Tuesday 23rd 

Wednesday Reception to follow lunch. 

Double Platinum Sponsor: IGT

Platinum Sponsors:  Alchemy3, Jackpocket, INTRALOT, Linq3, Pollard Banknote, Scientific Games, WorldPay Gaming  

Silver Sponsors: Abacus Lottery Solutions,  Camelot Global, Carmanah Signs, EquiLottery Games, Française des Jeux (FDJ) Gaming, Grover Gaming, Lazlo, NeoPollard Interactive, SBTech, Scientific Games, Smartplay, Szrek2 Solutions

Monday, October 22

5:00 to 7:00 pm:  Opening Night Reception in Park View Lounge

Tuesday, October 23                 

7:30 am to 8:30 am:        Continental Breakfast

8:30 am.               Paul Jason, Chief Executive, PGRI

Opens the Conference sessions in Park Lane Ballroom

Welcome to New York and Lottery Expo: 
Gwen Dean, Director, New York Lottery

How will Sports Betting affect the broader games-of-chance industry, and how will it impact Lottery in particular
Gerry Aubin, Executive Director Rhode Island Lottery

Sports and The Future of Connected Play
Jay Gendron, Chief Operating Officer, Lottery, IGT 

Instant Product, the path to $50 billion
Sam Wakasugi, Vice President, Strategic Business Management, Scientific Games Corp.

Lotteries and Sports Betting: Risk management as a key component for your success
Bill Demakakos, Director of Betting, INTRALOT Group

Lottery Success: A Kaleidoscope           
Jennifer Westbury, Executive Vice President Sales & Customer Development, Pollard Banknote

Digitizing the Lottery Playing Experience at Retail
Mark Smith, Chief Marketing Officer, Linq3

The Player Paradox – Communicating with and Incentivizing a Diverse Group of Players
Derek Gwaltney, Vice President of Marketing and Business Development, Alchemy3

Sports Betting as the avenue that connects us to the next generation of players
Lynne Roiter, President & Chief Executive Officer, Loto-Québec

The Paradox of Skill-Games and the Opportunity that Represents for Random-Lottery
Ryan Mindell, Director Lottery Operations, Texas Lottery and Paul Jason, Chief Executive, PGRI

Panel Discussion: Sports Betting, Mobile Gaming, and Traditional Lottery Gaming

How will Sports Betting and Mobile Gaming affect the play styles, preferences, and expectations of the next generation of players?  What can the operator of traditional lottery games do to position itself to succeed in this market-place of so many new gaming and gambling options?  How is game development evolving to meet this challenge?
Moderator: Gordon Medenica, Director, Maryland Lottery 
Michelle Carney, Vice President of Lottery Marketing, IGT
Pat McHugh, SVP, Global Lottery Systems, Scientific Games

Ryan Mindell, Director Lottery Operations, Texas Lottery 
Nick Papadoglou: Vice President & Chief Commercial Officer, INTRALOT US

Update on the Women’s Initiative in Lottery Leadership (WILL) 
Jumbo Interactive Funds $50,000 to Launch the WILL Scholarship Fund
Rebecca Hargrove, Chief Executive Officer, Tennessee Education Lottery and Chair of WILL

12:30 pm to 1:30 pm:  Luncheon in the Park View Lounge

Rapid adoption of new game categories, new distribution channels, cashless payment options, and Lottery Modernization Initiatives
Drew Svitko, Executive Director Pennsylvania Lottery

Modernization = Increasing Consumer Options and Convenience; Sales lift and new customer acquisition generated by cashless offsets the merchant fee
Andrew Crowe, Vice President, Worldpay Gaming

Reimagining the Player Journey: What's Trending in Lottery Retail Signage
Max Goldstein, Vice President Sales, Carmanah Signs 

The Retail Revolution: More channels of communication and distribution create more ways for Lottery to connect with new consumer groups
Simon Butler, Chief Executive Officer, Abacus Lottery Everywhere 

Creative Ways to Capitalize on Lottery’s Main Marketing Event: The DRAW
Anthony Edwards, Senior Draw Specialist, DC Lottery & Charitable Games 
Tom Markert, President, Smartplay

Creating Business Benefit by Leveraging Responsible Gaming and Corporate Social Responsibility into a Lottery’s Core Brand
Barry Pack, Executive Director, Oregon Lottery; Chair of NASPL Responsible Gaming Committee

Games of Chance Based on Live Sports (Including a Sneak Peek at Kentucky's Win Place Show Trial)    

Brad Cummings, Founder & Chief Executive Officer,
EquiLottery Games and Tom Delacenserie, Chief Executive Officer, Kentucky Lottery 

The Shoots and Ladders of Electronic Draw Systems
Helena Pereira, Vice President Marketing, Szrek2 Solutions

Mobile Gaming for Lottery Transforms the Player Experience
Art Kiuttu, Senior Vice President, Lottery & Gaming Development, Lazlo

Transformational Game Design Applied to Traditional Lottery
Warren Allen, Director of Marketing, Grover Gaming

The Concierge Lottery model that works for the benefit of the consumer, works for the  lottery, and complies with all regulations
John White, Deputy Director Finance, New Jersey Lottery

The Easy Turn-key Pathway for Making Lottery Available ONLINE to the Modern Consumer   
Peter Sullivan, Founder & Chief Executive Officer, Jackpocket  

Major Peter J. O’Connell Lottery Industry Lifetime Achievement Award
Becky Schroeder, Chief Operating Officer, Idaho Lottery

5:00 pm to 7:00 pm:  Reception, Park View Lounge

Wednesday, October 24

7:30 to 8:30 am:               Continental Breakfast in Park Lane Ballroom

8:30 am.               
Paul Jason, Chief Executive, PGRI 

Opens the Conference Sessions in Park Lane Ballroom

Why Sports Betting is Relevant for Traditional Lotteries (and vice-versa)
Julien Boinet, Head of Sports Betting Services, Française des Jeux (FDJ) Gaming

What’s Your Why?  Creating the personal connection, which is the only connection that matters   
Jim Poppell, Secretary, Florida Lottery

iLottery and Land-Based Retail: A Match Made in Heaven
Liz Siver, General Manager, NeoPollard Interactive

Unlocking Sustainable Growth in Lottery 3.0: Player Engagement in a Digital World
Adam Barry, Director Sales Operations, Camelot Global

The Politics of Change and its effects on the games-of-chance market-place 
Don Sweitzer, Chairman, and Scott Gunn, Senior Vice President Government Affairs, IGT

New methods for measuring the far-reaching and residual impacts/ROI of advertising
Amber Seale, Chief of Brand Management, Florida Lottery

BigSmall SameDifferent.  Innovation Required.
Beth Bresnahan, Executive Director, DC Lottery
Tracey Cohen, Chief Operating Officer, DC Lottery
James Hutchinson, Sr. Vice President Marketing & Product development, Georgia Lottery Corp

Panel Discussion: Lottery Modernization So much to do, so little time. 
Building the online presence and out-reach; Digitizing and modernizing at Retail, New game development, Cashless payment options, IT and operational upgrades, Etc., Etc.  Resources are limited and trade-offs are being made.  How do we compare and assess the ROI of different options and decide where to allocate limited capital and human resources?    Do we need an investment strategy or is it more about just “doing the do-able”?  How should Lottery prioritize the long “to-do” list of modernizing initiatives?   How are technology and modernization initiatives making Lottery more accessible and more convenient to play?
Moderator: Tom Delacenserie, Chief Executive Officer, Kentucky Lottery
Andrew Crowe, Vice President, Worldpay Gaming 
Derek Gwaltney, Vice President of Marketing and Business Development, Alchemy3
Randall Lex, Vice President Retail Solutions, Scientific Games Corp.
Wendy Montgomery, Senior Vice President, Global Lottery Marketing, IGT
Doug Pollard, Co-Chief Executive Officer, Pollard Banknote

12:30 pm:  Luncheon and Reception in Park View Lounge